Sr. Design Researcher specializing in enterprise transformation, with a focus on organizational behavior, team mentoring, and driving evidence-based change. Currently helping Fortune 500 healthcare organizations navigate their AI and digital transformation journeys.

Recent Work


Service Design: Employee Device Lifecycle Management

Spearheaded a transformative research initiative for a Fortune 500 healthcare company that reimagined the end-to-end device lifecycle experience through innovative service blueprinting and journey mapping methodologies, resulting in executive buy-in for strategic process optimization.

Transforming a Cloud Development Experience

Led the strategic UX research to consolidate fragmented tools and streamline cloud resource access for 1000+ developers, resulting in a 40% reduction in onboarding time and 25% increase in developer productivity.

AI Transformation: Leading UX Research for Copilot Early Access

Designed and executed a comprehensive research strategy for Microsoft 365 Copilot implementation across a 40,000-employee organization, achieving 41% weekly user adoption and positioning the company among the top 6% of enterprises embracing AI integration.

Want to learn more? Detailed case studies are available to potential collaborators and employers. Contact me to request access.

Areas of Expertise


    • Leading end-to-end research initiatives for enterprise clients

    • Establishing research practices and methodologies

    • Building/mentoring cross-functional teams

    • Presenting to and influencing executive stakeholders

    • Healthcare and pharmaceutical industry experience

    • Change management research

    • Journey mapping and persona development

    • Aligning user insights with business requirements

    • Combining qualitative and quantitative insights

    • Building data visualization dashboards

    • NN/g Conference speaking on Analytics & UX

    • Conversion rate optimization expertise

    • Executive presentation experience

    • Client portfolio management

    • Cross-functional team collaboration

    • Translating complex insights into clear recommendations

    • HCI Master's degree background

    • Front-end development experience (React, TypeScript)

    • Bridging research insights with technical requirements

    • Understanding of technical constraints and possibilities

My UX Research Philosophy


Evidence-Driven Transformation

I believe in the power of combining rigorous research methods with practical business constraints. By integrating quantitative metrics with qualitative insights, we create compelling narratives that drive real organizational change. Research isn't just about understanding problems—it's about building the evidence base necessary to drive meaningful solutions forward.

Human-Centered Systems Thinking

Enterprise environments are complex ecosystems where user needs intersect with technical constraints and business requirements. My approach centers on understanding these interconnections through multiple lenses: from journey mapping workshops that reveal hidden pain points, to service blueprints that illuminate system-wide opportunities. By examining both human experiences and organizational structures, we can design solutions that work within real-world constraints while pushing boundaries where it matters most.

My goal is to elevate research beyond just insight generation to become a strategic driver of user-centered transformation. Whether reimagining enterprise portals or streamlining complex workflows, I focus on creating lasting impact through evidence-based design decisions that balance user needs with business objectives.